May 29, 2015

CAMERAderie: Jovian Mandagie x Zalora Raya Collection 2015

The guests for the collection launch event is a usual mix of media, celebrities and fashion industries notables. Among familiar guests were Siti Nurhaliza and Sasha Saidin (and her ethereal braids). There are select personal styles that I like (loving to see people go all-out with a bevvy of textures, prints and embellishments - wonder if they are all from Jovian?) I was not physically there but from the looks of it the performance prior to the show was something different (an artistic performance with Luna Maya's appearance) and the setting is a dark undertone as I've mentioned in the previous post. The venue (DPAC) was, needless to say, a perfect place to showcase all the theatrics...

May 27, 2015

Jovian Mandagie's Art Deco for Zalora

It's a Raya fashion show galore for the past two months and I have been struggling to follow an astounding list of designer collabs with notable e-tailers in Malaysia. But Jovian Mandagie's printastic, design-laden collection for Zalora's Eid 2015 is one of the shows that I managed to pay attention to. Well, who would miss the celebrated Indonesian-born designer's collection launch with all the public relations fanfare that surrounded the event?

May 25, 2015

Avillion revisited

I just came back from Seoul a few days ago and jumped right into working mode afterwards. It might seem that I spend much time traveling but rest assured, this is rather an much delayed entry. Nevertheless I appreciate the rare opportunity for a short getaway (the Seoul post I will obligingly post soon, hopefully).

May 7, 2015

Discovering Malaysian Talents

Even though I was honestly skeptical with homegrown talent but now I'm glad that I am wrong. What with a bevy of young designers from all over the country, the Malaysian fashion industry seems like an excitingly fresh scene to nurture new design flair. Lately I have been eyeing a few labels and for me this three is the intriguing lot as far as newness is concerned:

Apr 30, 2015

Farewell Lah Lah Land

Eddie and Sun Khiew from Lah Lah Land

I was quite shocked to learn (from Instagram) that one of the most interesting independent stores in Kuala Lumpur is sadly meeting its final days of physical store appearance (they have been residing on the sixth floor of Sungei Wang Plaza for quite a while now). I have a fond memory of Lah Lah Land as one of, if not the only one shop that sells specialty vintage clothing in KL. And it was good to see them progressing into providing much needed flavour in the KL street fashion by introducing a selection of regional designers that are interesting and definitely unconventional.

Apr 24, 2015

Craig Green freshness

In the early days of Dunia Fashyon, I used to see fashion as an outlet to get all frivolous, fun and carefree. I did not see fashion as a platform that could enforce critical thinking; I doubted that it could make men ponder about garments through collections, let alone to have a serious and meaningful contemplation. It was too easy to have such perspective after years of struggling in a 'legitimately serious' world that is the field of medicine; being surrounded by people who are not necessarily like minded did not help much either.

Apr 6, 2015

CAMERAderie: Zalora Fashion Festival event

The international online retailer collaboration with four Malaysian designers showcased collections for Raya 2015 recently at Pullman Bangsar's Grand Ballroom. The attendees were a healthy mix of prominent names of local fashion industry, the aficionados and of course, the much loved celebs. Looking at the scale of the almost award show-like celebrity attendance list (from Siti Saleha to Sharifah Sakinah to Sasha Saidin to Cristina Suzanne Stockstill and some prominent royal figures), Zalora has definitely put much investment in the marketing and thus, event/brand awareness. My guts tell me it's going to be an exceptionally well-received collection!

Apr 5, 2015

Zalora Fashion Festival - Raya Collection

Zalora once again releases their much anticipated Raya collection with four emerging Malaysian designers. It's good to know that collaborations with giant online fashion retailers like Zalora shed much needed light on the creatives - meaning more exposure, a chance to be a household name (like Rizalman and Jovian) and of course, improving revenues. Personally I love doing some research online prior to making a purchase, thus this platform suits demographics like me, who love to ponder and compare before deciding to click that 'buy' button. The launch of the collection was held recently at Pullman Hotel Bangsar, where hundreds of guest (including celebs) were present to witness to collection firsthand.

Apr 2, 2015

Krabi - the guilt after elephant riding experience...

The next leg of the journey in Krabi continued with activities away from the sea. It involved a jaunt to the night market, a short swim in a natural pool, with a soak in spectacular Hot Spring, and ended with an elephant ride that begs an ethical question...

Mar 29, 2015

CAMERAderie: Scha x Fashion Valet event

The recent launch of SchaxFV collab was held at Black Box, Damansara Performing Arts Centre. It seemed like a nice venue for product launching events - like a blank canvas where one could decorate and arrange to achieve the desired effect of presentation. Same goes to the product launch: a dramatic black background serves as the base for the kaleidoscopic fabrics to stand out. That, and a bunch of air kisses from celebrities (and their babies!) in tow to make events ever more so refreshing.

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